SPCA Florida capitalizing on PokemonGo craze

Posted at 5:51 PM, Jul 15, 2016

Pokemon players battling it out in Lakeland have carved out some time for the dogs and cats looking for their forever home.

The SPCA Florida in Lakeland has been inundated with Pokemon players since the campus doubles as a so-called Pokestop and Gym.

“Yesterday we had people lied up before we opened,” said Jane Bell with SPCA Florida.

The organization is capitalizing on the craze, because more people coming through their doors means their animals get more love and attention.

“You know part of the struggle is to get people to actually come out and look at the animals, and once you fall in love, you fall in love,” said Krystle Jimenez with the SPCA marketing team.

In the last few days, players who stopped by searching for Pokemon also dropped off dog or cat food — which they needed — and couldn’t resist petting the animals or taking the dogs for a walk.

“You never know who is going to be your new best friend,” Bell said.

On Saturday, August 6th, the SPCA Florida is hosting a PokemonGo Gym Battle at it’s facility in Lakeland.