Hundreds gather in Toronto to set Albert Einstein lookalike record; share new ideas

Posted at 11:11 AM, Mar 30, 2017
and last updated 2017-03-30 11:11:09-04

More than 400 people gathered to set a world record Wednesday in downtown Toronto.

People came from far and wide dressed like Albert Einstein; wigs, mustache and all, to set the world record for largest gathering of Einstein lookalikes.

Along with setting a world record, the event held at the Mars building also helped kick off a search for an idea that could change the world.

"The Next Einstein" is a contest open to anyone over 13 who thinks they have a great idea.

The winner walks away with $10,000, whether they're dressed like Einstein or not.