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Chipotle running BOGO promotion to honor 40th anniversary of the Miracle on Ice

Posted at 5:47 PM, Feb 18, 2020

This weekend marks the 40th anniversary of Team USA's stunning upset of the Soviet hockey team at the 1980 Winter Olympics, and in honor of the anniversary, Chipotle is doing a special buy one, get one free offer.

Chipotle said that diners wearing a hockey jersey on Friday, Feb. 21 can take advantage of a free entree with the purchase of an entree. Chipotle said that the promotion is redeemable in-restaurant only, at participating U.S. and Canada locations; not valid for catering, mobile, online or delivery orders.

In addition to the promotion, Chipotle is offering four new exclusive digital menu items in honor of several top American hockey stars.

  • Charlie McAvoy Bowl: white rice, black beans, chicken, fresh tomato salsa, tomatillo green-chili salsa, cheese, lettuce, and guac
  • Hilary Knight Burrito: fajita veggies, brown rice, pinto beans, tomatillo green-chili salsa, cheese, and guac
  • Jack Hughes Bowl: brown rice, steak, black beans, cheese, lettuce, vinaigrette
  • Kendall Coyne Schofield Bowl: white rice, chicken, fresh tomato salsa, sour cream, lettuce, and guac

McAvoy and Hughes are current NHL stars, while Schofield and and Knight won gold medals with Team USA's women's national team at the 2018 Olympics.

"Hockey is more than just a sport, it's a way of life. At Chipotle, we share that same level of passion when it comes to our fresh ingredients and classic cooking techniques," said Chris Brandt, Chief Marketing Officer. "By sponsoring USA Hockey and putting the go-to orders of some of the most exciting players in the sport on our app, we're excited to give the hockey community authentic ways to enjoy our real food just like the pros."